Key Teeth Straightening Stats You Should Know in 2024

If we are to forge ahead in 2024, teeth straightening, catalyzed by the increasing use of technology, awareness, and consumer preference for appearance, continues to drive growth within the orthodontics industry. Understanding the key statistics and trends in teeth straightening will thus be very critical for a consumer and service provider alike.

With this blog, we present updated and authoritative data on the teeth straightening industry while showing trends to shape the future of orthodontic care.

Global Market Overview

The orthodontics market size was estimated to be $10.6 billion by 2028, registering an 8.7% CAGR from 2021 to 2028. Demand for orthodontics has been driven by an increased awareness of oral health, cosmetic dentistry, and, most importantly, increased disposable income in the developing regions. In this global environment, clear aligners treatment shows the most significant growth and a substantial market share among various treatment modalities.

Table 1: Global Orthodontics Market Size (2021-2028)

Year	Market Size (Billion USD)	CAGR (%)
2021	5.8	8.7
2024	7.4	8.7
2028	10.6	8.7

Rise of Clear Aligners

Clear aligners have revolutionized the orthodontics market by offering comfort, discreteness, and convenience in dentistry. The clear aligner market is projected to reach $9.7 billion by the year 2027, growing at a CAGR of 27.3% from the year 2020 to 2027.

This rise could be majorly attributed to the growing preference for aesthetic appearance and increasing awareness about the benefits related to clear aligners among adults and teenagers.

In other words, an estimated 70% of all orthodontic treatments begun in 2024 will include clear aligners, up from their 2020 estimate of 59%. Much of this growth has been brought about by at-home clear aligner treatments that offer greater flexibility to patients, such as ALIGNERCO. Now, there are convenient and affordable options for consumers to straighten their teeth effectively with fewer in-office visits required.

Consumer Demographics

The demand for teeth straightening is not limited to any specific age group. However, recent data reveals that teenagers and young adults (ages 12-25) are the largest demographic segment seeking orthodontic treatment, representing approximately 65% of all new cases in 2024.

This trend can be attributed to the increasing emphasis on personal appearance and the influence of social media, where a perfect smile is often associated with confidence and success.

Interestingly, there has also been a notable increase in the number of adults over 35 seeking teeth straightening treatments. In 2024, adults aged 35-50 accounted for 23% of all new orthodontic cases, up from 18% in 2020. This shift reflects a growing awareness of oral health's long-term benefits and the desire to maintain a youthful appearance.

Treatment Preferences and Outcomes

When it comes to treatment preferences, clear aligners have emerged as the top choice among consumers.

According to recent surveys, 85% of patients who opted for clear aligners in 2024 cited comfort, convenience, and aesthetics as their primary reasons for choosing this treatment.

Additionally, 78% of patients reported being "highly satisfied" with their clear aligner treatment outcomes, compared to 62% of those who underwent traditional braces treatment.

Table 2: Patient Satisfaction with Orthodontic Treatments (2024)

Treatment Type	Highly Satisfied (%)	Somewhat Satisfied (%)	Not Satisfied (%)
Clear Aligners	78	18	4
Traditional Braces	62	28	10

Technological Advancements

Technological advancements have played a pivotal role in the teeth straightening industry. The introduction of 3D printing, AI-driven treatment planning, and digital scanning have streamlined the entire process, making it more efficient and precise.

In 2024, 95% of all orthodontic practices globally utilized digital scanning for treatment planning, up from 80% in 2020. This trend has reduced the reliance on traditional impression methods, leading to faster turnaround times and improved patient experiences.

Moreover, AI-powered treatment planning systems have enabled orthodontists to predict treatment outcomes more accurately and customize treatment plans for individual patients. This has led to a 25% reduction in treatment time for clear aligner users, making it an even more attractive option for consumers.

The Impact of COVID-19

The COVID-19 pandemic has had a lasting impact on the teeth straightening industry, accelerating the adoption of remote orthodontic care.

Teleorthodontics, which allows patients to receive treatment guidance and monitoring remotely, saw a massive increase in demand during the pandemic and continues to be a preferred option in 2024.

In 2020, only 20% of orthodontic practices offered teleorthodontic services. By 2024, this figure has risen to 70%, reflecting the growing acceptance of remote care among both patients and providers.

At-home clear aligner treatments, such as those provided by ALIGNERCO, have benefited from this trend, offering patients a convenient and safe way to achieve their desired smile without the need for frequent in-office visits.

Cost of Treatment

The cost of orthodontic treatment remains a significant consideration for many consumers. While traditional braces typically range from $3,000 to $7,000, clear aligners have become a more affordable option, with prices ranging from $1,500 to $4,000.

In 2024, the average cost of clear aligner treatment is $2,500, making it an attractive choice for budget-conscious consumers. ALIGNERCO offers clear aligners at an affordable price of just $770.

However, the introduction of financing options and flexible payment plans has made orthodontic treatment more accessible to a broader audience.

In 2024, 60% of patients who opted for clear aligners chose to finance their treatment, compared to 45% in 2020. This trend indicates a growing willingness among consumers to invest in their oral health and appearance, even if it requires a financial commitment.

Environmental and Ethical Considerations

environmental awareness continues to grow, consumers are becoming more conscious of the sustainability and ethical practices of the companies they support. In the teeth straightening industry, this has led to an increased demand for eco-friendly and socially responsible products.

In 2024, as per teeth straightening stats, 40% of consumers stated that they consider the environmental impact of orthodontic products when choosing a treatment provider.

This is up from 25% in 2020. Companies that prioritize sustainability, such as ALIGNERCO, which uses eco-friendly materials and practices, are likely to see continued growth in market share as consumers become more discerning in their choices.

Future Outlook

The teeth straightening industry is poised for continued growth in the coming years, driven by advancements in technology, changing consumer preferences, and increased accessibility to treatment options.

By 2028, the global orthodontics market is expected to reach $10.6 billion, with clear aligners leading the charge.

For consumers, the future of teeth straightening offers more choices, better outcomes, and greater convenience than ever before. Whether through in-office treatments or at-home clear aligner solutions like those offered by ALIGNERCO, achieving a perfect smile has never been easier or more accessible.

As we navigate through 2024, staying informed about the latest teeth straightening stats and trends will be essential for making informed decisions about orthodontic care. With the industry continuing to evolve, both consumers and providers can look forward to a bright future filled with innovation and opportunity.